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Communicating About Health Chapter 13: Background on Health Campaigns

  • Background on Health Campaigns

    December 2, 2019 by

    Introduction Health campaigns were originally designed with the confidence that, as humans, we want nothing so much as our own health and longevity. We go to great lengths in the pursuit of health, so it is not hard to persuade people to live healthier, it is mostly a matter of motivation and getting information out… Read more

  • Motivating Factors

    December 2, 2019 by

    Sometimes we do things that are unhealthy because it is inexpensive, convenient, socially rewarding, or fun. Some research suggests that people may drink alcoholic beverages despite believing they are unhealthy, because it is a social ritual Sometimes we even start new habits for reasons as simple as “because someone told me to.” However it can… Read more

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